Webvar Cloud Marketplace
program overview

All-in-one platform for advanced user analytics

Webvar and AWS Marketplace (AWSMP) provide an alternative sales channel for Independent Software Vendors (ISVs) and Channel Partners to sell their solutions to AWS Customers.

The Webvar Cloud-Marketplace Program operates as Marketplace as a Service (MPaaS) in streamlining the discovery and acquisition of Software as a Service (SaaS) and Professional Services associated with Amazon Web Services (AWS).

Webvar Cloud-Marketplace includes operationalizing ISVs to sell their Software and Professional Services solutions on AWSMP, sales training and enablement sessions for their sales and channel teams, channel partner activation series, sales operations support, and more marketing opportunities exclusive to Webvar Cloud-Marketplace Program.

This program focuses on expanding the breadth and depth of our ISV partners in reaching our joint AWS customers via the fast and friction-free procurement process associated with AWSMP.

Webvar is a platform designed to empower software vendors, resellers, and independent sellers in expanding their reach and accelerating sales within the cloud ecosystem, particularly through partnerships with AWS Marketplace. It streamlines the process of selling software and services, offering features such as intuitive transactions, 24/7 self-serve platforms, and clear insights. Webvar aims to enhance efficiency, transparency, and cost-effectiveness for businesses operating in the AWS Marketplace while providing end-to-end solutions tailored to the needs of sellers and buyers in the digital age.

Webvar provides numerous options in expanding your Go-to-Market (GTM) with Webvar and AWSMP.

This could include, but are not limited to:

AWS Marketplace Training & Enablement

Provided by Webvar and AWSMP to participating ISV Sales and Channel Teams, AWS Representatives, and Reseller Partners of participating ISV partners.

Marketing Support

Exclusive AWS Conference Priority Sponsor Access, AWS Innovation Days, and customized webinar(s).

Proactive Renewals Program

Multi-Touch Proactive renewals programs ensuring the security of ISV participant’s existing business transacted via AWSMP, expanding to renewals migrating to AWSMP from traditional procurement processes.

Sales Ops & Reporting

Detailed reports on ISV AWSMP business with Webvar provided on a pre-determined basis per ISV.

FSI Program Team

Access to key Federal Systems Integrator (FSI) program managers from Webvar with strategic capture opportunities with FSI partners around Cloud Migration.

Canada

Webvar is an authorized AWS Distributor in Canada supporting Canadian customers in their AWS Cloud journey as well as procurements via the AWS Marketplace

Webvar-AWS Team

Joint sales collaboration initiatives on co-sell opportunities and account mapping exercises.

Program Prerequisites

  • Signed Distribution / Aggregator agreement with Webvar
  • Existing Paid Product listing on the AWSMP directly between ISV and AWSMP

Webvar Cloud Marketplace

  • Standard Marketplace Product and/or Professional Services Listing
  • Baseline Sales and Marketing Support

Webvar Cloud Marketplace+

  • Priority Listing Submission
  • Customizable Webvar Connect Workshop
  • GTM Campaign
  • Early Access to Beta features and Service Offerings
  • Priority Partner Support

Contact Us

If you are interested in enrolling in the Webvar AWSMP Program, please reach out to us.

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