What is DSOR and why it matters?

AWS Designated Seller of Record (DSOR) lets vendors authorize a distributor to manage their software listings, billing, and private offers on AWS Marketplace.

Get Started with DSOR

Why ISVs choose Webvar as their DSOR

Webvar help you take your static listing and make it dynamic so you can get actionable insights from it, generate leads and also connect into a network of partners. Additionally we help you streamline operations from reseller authorizations to faster disbursments.

Integrated Go-to-Market Execution

Beyond listing, we ensure your AWS Marketplace strategy converts to real revenue.

Webvar App elements - icon

Deal & Incentive Management

‍Easily create private offers, CPPOs, and channel incentives to accelerate sales.

Webvar App elements - icon

Channel Partner Activation

Connect with resellers who can promote and sell your solutions to their customers.

Webvar App elements - icon

Demand Generation Support

We drive traffic to your listings with targeted promotions and partner activations.

Webvar App elements - icon

Full Compliance & Billing Coverage

We handle all transactions, tax, and billing complexities as your Designated Seller of Record.

Faster Marketplace Listing

Quickly launch your software on AWS Marketplace without the need for your own seller account.

Real impact from real vendors

Stop hoping buyers will find your listing - drive demand instead.

Listed in

<7days

24x

Faster payout

4x

Deal volume via channel partners

Pricing

Packages for ISVs

DSOR Only

No monthly fees.

We process transactions, enable CPPO, and provide visibility into partner and buyer activity. A simple way to get started quickly.

Montly plan

$599

per month

Annual plan

$4999

per year

Accelerate Time to Revenue.

Unlock Partner Sales Channels.

Drive PLG conversions with best-in-class marketplace optimization.

Operate globally without compliance headaches with Webvar as your DSOR.

30-day money-back guarantee.

Future-proof your AWS Marketplace strategy with Webvar

SAP on AWS Business Skills

SAP on AWS Business Skills

AWS Sales Accredited Partner

backed by

© Copyright © 2025 Webvar | All Rights Reserved