For Vendors

Accelerate GTM on AWS Marketplace

Webvar helps you streamline AWS marketplace operations from channel partner activation to listing management, disbursements, buyer incentives and everything else you need to scale and drive demand.

Select Tier Partner

AWS API Scale Partner | BWA Scale Partner

Unlock your enterprise software GTM

Enable partners, generate more leads and automate your AWS marketplace operations

Be where your customers are

Co-sell directly on AWS marketplace where 290,000+ active customers are buying.

  • Scale and activate channel partners on AWS marketplace
  • Onboard thousands of partners from the AWS's network
  • Ramp up your product’s distribution in a few clicks
  • Activate your partners with built-in integrations
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Generate Demand on AWS Marketplace

Webvar allows you to run promotions, incentives and digital campaigns at scale.

  • Enable partners at Scale and monitor performance
  • Approve Leads and get intelligence for your sales teams
  • Automate disbursements and much more
We envision a future where the buying journey for enterprise software is simple and automated.
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Product features

Sell more, faster

Increase your profits and shorten sales cycles on AWS Marketplace — where customers can purchase your solutions instantly.

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Drive demand on the marketplace

Reach over 290,000 active AWS Marketplace customers and drive demand for your software with our partner-managed marketplaces.

deal tracking

Sell on AWS, with speed

Increase your profits and shorten sales cycles on AWS Marketplace — where customers can purchase your solutions instantly.

pipeline management

Back office integrations to grow

Make data-driven decisions and optimize your sales strategy with our powerful analytics and reporting integrations.

Tap into AWS Marketplace

Be where 290,000 active customers are buying on AWS Marketplace.

All the benefits of AWS Partner Network, but with a customized storefront.