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Patient Focused Drug Development - Powered by inVibe

The FDA Patient Focused Drug Development guidance is mandating our industry take a more patient centric approach, and listening is essential for designing truly patient centered studies. inVibe Patient Listening is technology-driven market research -- leveraging automated voice-response and artificial intelligence (AI) features -- to ensure study sponsors and CROs are listening to patients and caregivers throughout the drug development lifecycle. Simple, systematic, and scalable.
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About

inVibe Patient Listening enables patients and their caregivers to have a true voice in how they experience clinical trials. Study sponsors and CROs most often leverage inVibe pre launch to optimize study design and educational materials. Specific use cases include but are not limited to: understanding disease burden and study burden, optimizing protocol design, as well as evaluating study materials and recruitment assets.

How It Works:

inVibe quickly recruits patients similar to the study's inclusion and exclusion criteria and invites them to participate in a simple automated voice interview which takes no longer than 30 minutes.

inVibe technology then captures patient voices to truly bring emotions to life. Combining machine learning algorithms, Amazon Bedrock, and human analysis, voice recordings are analyzed so that sponsors can understand the WHY behind the WHAT.

Within a few weeks sponsors receive crucial patient generated evidence to inform study design as well as actionable recommendations to address perceived study challenges. Results are delivered in an easy to digest interactive dashboard with summary report that not only provides clear assessments but translates them into implications.

This tailored approach to patient voice collection ultimately results in: a) fewer protocol amendments, b) faster recruitment and improved retention, and c) better & more personalized medicines.

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